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subeam
                s7 deluxe


Ride it like a Honda

Quick spin: 1949 Sunbeam S7 Deluxe

(Guy 'Guido' Allen, Dec 2024)

Post WWII optimism meets some modern re-engineering. That seems to work

sunbeam s7
              deluxe

Young Phillip White was on the blower. Apparently I had to ride his Sunbeam S7 Deluxe. This, in case you didn’t know was a development of a lovely and now rare exercise in post-war happiness, backed by the then giant BSA.
 
The history of Sunbeam S7 to S8 series is troubled and highly entertaining. While the Sunbeam brand was once famous for high-end and quick single-cylinder motorcycles, in 1943 it was, through economic necessity, taken over by the larger and more cashed-up BSA.
 
And it’s the post-war optimism that defines the S7 to S8 series. Keep in mind that in 1946-47, the idea of a tandem 499cc twin, with aluminium cases, overhead cam, dry single-plate clutch and shaft final drive was radical.

sunbeam s7
 
At a price of GB£222, it was hugely expensive and one of the three most costly production motorcycles then available in the UK. While a brave design it needed more development. The worm drive in the rear shaft was a weak point, necessitating a downgrade in the engine tuning. Vibration was a massive issue in the early offerings. To the point where a batch sent to South Africa for police duties was famously sent back.

sunbeam
                    s7
 
We owned an S7 for a couple of decades and ended up getting it re-engineered by young Mr White and fellow classic expert Doug Fraser. It was a long and fascinating journey, some of which you can see here.
 
Knowing I’d had a troubled history for the series, White decided to change my view. He’d built an S7 Deluxe which, at least in classic bike terms, was reliable and more or less idiot-proof. Interesting idea.

sunbeam
                    s7
 
Before accepting that premise, let’s talk through his thoughts on the series. “BSA gave Erling Poppe (the original designer of the S7) 10 minutes to clear out his desk and get lost,” says White. “Then BSA engineers took over because the project was heading for the rocks. It was supposed to be their flagship program – this was the future of BSA.

“They did a number of things to his design. They altered the angle of the engine by three degrees and had figured how to rubber-mount the things after the South African experiment.

(Ed's note: a fleet was famously sent out to South Africa in 1947, for escort duties for Queen Elizabeth II's tour of the country and then on-going police duties. They were famously sent back post-tour for having unacceptable vibration.)

sunbeam s7

“They got rid of the rag-damped forks, which look like telescopic forks but all they have inside is oil-soaked rag and a centre spring box.

“Back when the pre-production models were built, they had a crossflow head. They could do 90mph – this is 1947 –  but they lost a couple of test pilots because they couldn’t keep them on the road.

“The whole story of the Sunbeam S7 was for a while one of steadily being detuned rather than fixed.

sunbeam
              s7

“When it came to the rear drive, the designer wanted a crown wheel and pinion. BSA owned Lanchester cars and the drive on a Sunbeam is the steering box out of a Lanchester.

“It’s not ideal. However let us not forget that a Sunbeam S7 with sidecar won a gold medal in the ISDT – that’s pretty tough going. There is a rumour they stuck a new rear drive in every night!
 
“It’s a bronze worm drive and the tragedy with that is when the hypoid oils came in, BSA printed advice that you must not use it, however the printer left out the word ‘not’. That established the bad reputation of the drives, as they were destroyed in a few hundred miles.
 
“Remember at the time this was built, BSA was still making cast-iron side-valve singles. For the average mechanic at the time, the idea of an overhead cam with self-adjusting chain tensioner, in an aluminium casing was like something out of Mars. Just unbelievable.”

sunbeams7
 
So, a disaster, yes? No. The very early S7 Phillip and Doug revived for muggins (above) has turned out to be an easy-going gem. Though we will admit it’s used sparingly.
 
What really sent us down this path was Phillip’s S7 Deluxe, which he comprehensively rebuilt and then offered for a test run. And here’s the bit that got my attention: “Ride it like you stole it,” he said, “Or, if you prefer, like a Honda. Don’t be afraid to rev it.” Really?
 
This is exactly the opposite to what you’d say to a new rider on my first-gen S7, no matter how well-sorted. So what’s different?
 
“It’s been an evolutionary thing because when I first got my bike back together it was the most unreliable bike in the world because the distributor is hard to access. What had happened – which I hadn’t seen before – was the contacts had delaminated inside the spring and there was a short between the bearing and the contact. If the bike was cool it was fine, but when it was warm it wasn’t, so you couldn’t find it.

sunbeam s7
 
“I converted it to electronic ignition, which I normally don’t do, and it was just easy. I’ve also put an alternator inside the generator casing up front, which has essentially given me modern electrics. That was the biggest upgrade.
 
“They’re prone to oil leaks. If you read the Sunbeam Bedside Companion book (got to love that name), they talk about various ways to stop leaks, but in the end they say carry a rag with you and get to the meeting site first!

sunbeam s7

“Stewarts were given an experimental filler cap cum breather but they wouldn’t sell it. But they gave it to me and that was the end of the oil leaks. It’s now like a Honda.
 
"It will weep if you’re weeks and weeks on the road, but if I just go out for a ride and come back, there are no leaks. The unit is a tower with a dipstick, with another tower over the top and they can breathe through that.
 
“That was one of the single biggest things. Their breather system is quite baroque.
 
“It will do the freeway and you’ll notice how around Melbourne that our speed limits have dropped – so Sunbeam owners get the last laugh.
 
“The world is changing to suit the Sunbeam!”

royal enfield kx
 
Okay, I’ll bite…what’s it like? I’ve ridden a few of Phillip’s motorcycles over time, including a lovely 1937 Royal Enfield KX V-twin (above) which I still regret not buying, and his advice has generally been spot-on.
 
If you’re a little familiar with older (say pre-1960) motorcycles, the S7 Deluxe represents no great challenge. In this case the front brake had been upgraded – by far the biggest issue with machinery this age. And it did exactly what the owner said.
 

sunbeam s7
              deluxe

It started easily, galloped up the freeway to our photo spot, and then back again with no fuss. It would hold 100km/h perfectly well, though I got the sense 90-ish would be its happy place. Pretty good for a 70-year-old 500cc motorcycle.

The suspension was rudimentary but good for the period, while the upgraded twin-leader front drum brake worked. Albeit a little gradually by current standards, but well enough to stave off problems in current traffic and far better than stock.

And here's the real attraction: the S7s with the balloon tyres are a stylish motorcycle.

sunbeam
                    s7
 
So was he about to sell it? “Not that one,” said Phillip. “They’re a much laughed-at model in old bike land, mostly by people who have never ridden one. Which is why I like to expose people to it. If you don’t they end up in museums. If someone can say they rode a Sunbeam and it was nice, that’s striking a blow for the future of our hobby.
 
“They are beautiful – a late art deco masterpiece,” he concludes. Amen to that.

sunbeam
              s7

Okay, so what's with the picture of the Queen? That's installed in what used to be the tax disc holder, cast into the left headlight bracket of the series.

Know your Sunbeam S7-S8
 
There are three key models of the series:

sunbeam s7
 
S7 from 1946 – only in black and with reverse handlevers. Stewart Engineering in the UK – which is the world’s only parts supplier – estimated some time ago that there were less than 200 left, of which maybe half were running;


sunbeam s7

S7 Deluxe from 1949 – re-engineered by BSA, painted in Mist Green or black, with normal handlevers;

sunbeam s8

S8 from 1950 – the same mechanicals as the Deluxe, but now running slim UK motorcycle wheels and tyres instead of the balloon rubber more usually associated with Harley-Davidson and Indian of the period. Generally in silver grey or black (there were variants), with a very different muffler.

The S7 Deluxe and S8 were for a time sold side-by-side. 

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